Media Information for Exhibitors

Welcome to GBTA Convention 2017! GBTA is excited you will be joining us in Denver for this year’s event, and want to ensure that you get the most out of your Convention experience. Last year nearly 100 reporters from all over the globe attended and covered GBTA Convention, including Reuters, Fortune Magazine, USA Today and more. Every major industry publication attended as well making this the perfect event to plan your breaking news announcements around.

How do you break through the clutter – the 7,000 attendees and 400 exhibitors that is GBTA Convention and reach these reporters? Start by taking advantage of all the media benefits, opportunities and tools we make available for exhibitors.


Media Benefits, Opportunities & Tools

Media Day

Sunday, July 16
9AM
GBTA Broadcast Studio

Back for its third year, GBTA Media Day will move to the GBTA Broadcast Studio this year. This is an opportunity to unveil your breaking news, innovations or announcements. The briefings will begin at 9 a.m., with each company given time to present their news both to reporters in attendance and over a livestream as well. Additionally, edited videos of the announcement will be available the following day on GBTA’s YouTube channel and will be shared via GBTA’s social channels and blog.

Check out last year’s Media Day breaking news announcements on the GBTA Blog.


Media Day Timeline:

Early June: Applications for Media Day along with instructions for submission and how applicants are accepted will be available
June 26: All applications for Media Day must be submitted on Monday, June 26. Early or late applications will not be accepted. More information coming soon.
July 6: Full schedule of participating companies will be publicly announced and posted
July 16: Media Day

*GBTA Media Day is free of charge as a benefit for exhibiting companies.

Please contact GBTA Communications Director Colleen Gallagher with questions or to receive updates on GBTA Media Day 2017.


Online Press Room

Exhibitors can post news and updates to the GBTA Convention Online Press Room leading up to and throughout GBTA Convention. Your news will be distributed via the Hsyndicate network, included in GBTA’s daily email and sent via multiple mediums to Convention attendees, GBTA members and media. Get started and submit your news today.


Press List

As an exhibitor benefit, you can receive complimentary updates of the registered press list beginning six weeks prior to GBTA Convention 2017. Contact Colleen to be added to this distribution list.


Media Interview Room

You can receive access to a private media interview room on a first-come, first-serve basis.


Press Office

Access the GBTA press office to leave press materials or meet with reporters.


Online PR & Social Media Tutorials

Whether you are a Convention newbie or a seasoned veteran, access free online videos and documents to help you maximize your exposure at Convention.


Social Media

You can follow GBTA via social media while you are at the show and all year long. Join the conversation with our official hashtag #GBTA2017. Start now by telling us what you’d like to see in Boston by using #GBTA2017.

        

Leading up to Convention we will be sharing behind the scenes info, speaker announcements and more. Onsite you can expect live coverage on twitter for Center Stage, Convention Arena and select education sessions.


GBTA Communications Team

GBTA's communications team is happy to work with exhibitors to help you make the most of your media relations efforts at the GBTA Convention. Please send us your company’s PR contacts to stay up-to-date on the latest opportunities. If you have questions, innovative ideas or simply want to run through your Convention PR Plan with the GBTA team, we are here to help.

Colleen Gallagher
Communications Director
+1 703 236 1133 
cgallagher@gbta.org

Marianne Varkiani
Social Media & Communications Specialist
+1 703 236 1164
mvarkiani@gbta.org

Meghan Henning
mhenning@gbta.org